Luis Reich

Luis Reich currently serves as the District Manager for the Central Region at Volvo Trucks North America since January 2023. Prior to this role, Luis held the position of Vice President at Reliable Equipment Supply from March 2022 to January 2023, where the company specialized in providing concrete products and machinery to Latin America. Between January 2020 and March 2022, Luis was the Export Sales Manager at Rush Enterprises, Inc. and spent 15 years at Oshkosh Corporation as a Senior Regional Sales Manager, International, focusing on the sales of concrete equipment across global markets. Luis's career began in the US Air Force as a Refueling Vehicle Mechanic from November 1984 to October 2004. Luis earned an Associate's degree in Network Engineering from ITT from 2001 to 2004 and possesses extensive experience in customer relationship management, dealer development, and international business development.