Shirley Lam is an experienced financial professional currently serving as Senior Client Advisor for External Asset Managers at VP Bank AG since February 2024, focusing on business development within the Nordics and pan-Europe. Previously, Shirley held the position of Director - Client Advisor at UBS from November 2018 to July 2022, where responsibilities included managing client relationships and ensuring compliance in on-boarding processes. Prior roles include serving as Director - Strategic Advisor at Nordea, where Shirley implemented sales plans for UHNW clients and Family Offices, and as Senior Business Development Manager at SEB International Private Banking, where strategic sales initiatives targeting Nordic UHNWIs were developed. Shirley co-led the SEB Capital Introduction team, which gained recognition as the second-best in Europe by HFMWeek. Education includes multiple degrees from Stockholm University, encompassing East Asian Studies and Finance.
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