Bruce Hendel

Bruce Hendel has extensive experience in the sales and management field, particularly in the race fuel and consumer products industry. Bruce has held various roles at VP Racing Fuels, starting in 1993 as the Western Regional Manager. Bruce then became the Director of Sales for Consumer Products from 2013 to 2016. In 2017, they were promoted to Vice President of North America Sales for Race Fuel and Consumer Products, and in 2022, they were further promoted to Senior Vice President of Global Sales for Race Fuel and Consumer Products.

Bruce Hendel attended New England College from 1978 to 1982, where they obtained a Bachelor of Science degree in Accounting and Business Management.