Sylwia W.

Sylwia W. serves as the Marketing Director for the Bytom brand and corporate communications at VRG S.A. since August 2022, with prior experience as the Group Brand Manager at eSky Group and Chief Marketing Officer in a marketing consulting role. Sylwia has a diverse background in marketing management, having held positions such as Head of Marketing Department at both Wólczanka and Homla Sp. z o.o., as well as Central Europe Customer Proposition Trade Planning Manager at Tesco PLC. At Tesco, responsibilities included coordinating trade communication across Central Europe, managing brand activations, and shaping strategic marketing plans. Sylwia's educational qualifications include a postgraduate degree in Marketing Projects Management and a Master’s degree in Polish Philology with a focus on media communication.