Cristhian Zambrano Parra

Cristhian Zambrano Parra is an accomplished professional in digital commerce and marketing, currently serving as the Fashion Squad Leader at VTEX, where the focus is on enhancing digital capabilities for fashion partners in South Latam. Prior to this, Cristhian held the role of Chief Digital & E-Commerce Officer at Maaji, leading a high-performance team that achieved significant profit increases and market consolidation. With extensive experience at Grupo Uribe as Digital Corporate Manager and a board member position at the Cámara Colombiana de Comercio Electrónico, Cristhian has a strong background in e-commerce and digital marketing, complemented by educational qualifications including an MBA from EADA Business School and a specialization in Innovation and Business Development from Universidad Externado de Colombia.