Rafaela Vigo

Rafaela Vigo is an experienced marketing professional with a focus on product marketing and go-to-market strategies. Currently serving as a Senior Product Marketing Manager at VTEX since March 2024, Rafaela has held various key positions including Consultora de Go to market B2B at ez market and Co-Founder of 'Fala aí, PMM', a community dedicated to product marketing in Brazil. Prior roles include Product Marketing Lead at Revelo, Senior Product Marketing Manager at EBANX, and positions at Grupo Boticário, where notable achievements included significant sales increases and successful product portfolio launches. Rafaela holds a Bachelor's degree in Communication Social from Universidade Federal do Paraná and is certified by the Product Marketing Alliance.