Helga van Werde

Marketing And Communication Director at Vulpia

Helga Van Werde is a seasoned marketing and communication professional currently serving as the Marketing and Communication Manager at Vulpia since October 2018. With a robust background in strategic marketing and communications management, Helga is responsible for overseeing external and crisis communication, managing both internal teams and outsourced activities. Prior experience includes roles at Proximus, where Helga notably contributed as a Marketing Segment Manager and Go-to-market Manager, as well as a Business Project & Program Manager focusing on strategy and transformation. Helga's extensive career began at Belgacom, where multiple positions leveraged skills in operational excellence, customer experience, and team leadership. Educational credentials include two Master's Degrees from Vrije Universiteit Brussel in Communication Sciences and Leisure Studies.

Location

Brasschaat, Belgium

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Vulpia

Vulpia is a service-driven organisation in the residential care for the elderly, with a strong focus on quality of living and care. Today, Vulpia mainly concentrates on the management of residential care centres throughout Belgium. In addition, the group is active in taking over existing nursing homes and building new facilities. The human approach is central at Vulpia, which is expressed in a vision in which all our residents are approached with respect and attention. In order to provide quality in care & customer experience, we rely on the personal and professional approach of more than 2000 employees. At Vulpia we look beyond age. We start from the passion, lifestyle and talents of residents and employees to make everyone's life as pleasant, comfortable and enjoyable as possible. We focus on positive warmth; human enthusiasm, mutual respect and optimism are contagious.