Bob Kroening

Director Sales - CPG at W.M. Barr & Company, Inc.

Bob Kroening possesses extensive experience in sales and account management within the consumer packaged goods (CPG) sector, currently serving as Director of Sales for W.M. Barr & Company, Inc. since August 2009, with responsibilities for notable brands such as Klean Strip and Goof OFF. Previously, Bob founded Twin City Lines LLC, focusing on sales and marketing consulting for small to medium-sized CPG companies, and held various significant roles at Maurice Sporting Goods, World Kitchen, The Scotts Miracle-Gro Company, and Eastman Kodak, where contributions included leading teams, managing substantial sales figures, and developing strategic initiatives. Bob holds a Master of Business Administration from Wake Forest University Graduate School and a Bachelor of Arts in Business Administration from the University of St. Thomas.

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