William McDaniel is a seasoned professional in merchandising, product information, content, and publishing. They are currently a Principal Consultant at William McDaniel Consulting since 2018 and previously served as Content Strategy Manager at Grainger from 2021 to 2024. McDaniel has held various roles at Grainger, including Channel Merchandising Manager and Manager of Product Information Production, in addition to their position as Sr Manager of Global Product Compliance Policy. Prior to their time at Grainger, they were a Merchandising Manager at Gap Inc. and spent a decade at McMaster-Carr in Merchandising and Compliance Management. McDaniel also served as Executive Director for the International Contemporary Ensemble and holds a Bachelor’s degree in Piano Performance from Oberlin College and an EMBA from Columbia Business School.
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