Charlie Baldwin

Charlie Baldwin serves as the Senior Vice President, Insights and Analytics, and North America Lead at We. Communications since August 2022. Previously, Charlie held leadership roles at Weber Shandwick, including Senior Vice President and Head of Performance Analytics, and Vice President positions focused on digital performance analytics at Razorfish. Early career experience includes analytics and customer insight roles at U.S. Cellular and Technomic Inc., as well as an internship at Return on Inspiration. Charlie holds a Master of Science in Integrated Marketing Communications from Northwestern University and a Bachelor of Arts in Psychology and Anthropology from Kenyon College.