Erica Fields

Executive Vice President, Head Of Planning, Data, Digital, Content And Creative at WE Communications

Erica Fields has over 20 years of experience in communications and marketing. Erica currently holds the position of Executive Vice President, Head of Planning, Data, Digital, Content and Creative at WE Communications since November 2020. In this role, they are responsible for revenue growth and product development of audience analysis, influencer identification, and measurement capabilities. Prior to this, Erica held various senior-level positions at WE Communications, including Executive Vice President and Senior Vice President. Erica also has experience working at Intel Corporation, where they served as a Communications Manager and Marketing Manager. Erica's expertise lies in data-driven communications and global communications for technology companies like Microsoft. Overall, they have a strong background in strategic planning, brand reputation campaigns, crisis communication, and marketing campaigns.

Erica Fields obtained a Bachelor of Arts (B.A.) degree in Information Systems from Portland State University - School of Business, completing their studies between 1990 and 1994.

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Previous companies

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Timeline

  • Executive Vice President, Head Of Planning, Data, Digital, Content And Creative

    November, 2020 - present

  • Executive Vice President

    July, 2017

  • Senior Vice President

    October, 2016

  • Vice President

    April, 2007

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