Walz Tetrick Advertising
Bryan Herrman has over 30 years of strategic leadership experience in various industries. Currently, they are the Chief Brand Officer at Walz Tetrick Advertising, where they lead the Brand Leadership teams for multiple clients. Prior to that, they served as the Senior Vice President - Marketing, Insights & Brand Strategy at Attane, where they led corporate marketing and strategic partnerships. Bryan was also a Partner and Senior Vice President at Barkley for 15 years, holding various roles on the Senior Leadership Team. Bryan briefly left Barkley to be the President of Surdell & Partners, where they oversaw agency operations and client relationships. Earlier in their career, they worked as a Group Account Director at Kuhn & Wittenborn Advertising, and as the Director of Consumer Insights / Research at Decision Insight. Bryan started their career at CSK Auto Corporation and Best Western Hotels & Resorts, where they held marketing roles.
Bryan Herrman's education history includes attending the Burke Institute of Applied Marketing Research in 1990, where they earned a certification in Quantitative + Qualitative Methods as a Certified Research Moderator. Prior to that, they completed their Bachelor of Arts degree in Business/Marketing from Fort Hays State University from 1983 to 1987. In 1982, Bryan briefly attended Kansas State University, focusing on the School of Architecture & Design. In 1991, they also briefly attended The Media School of San Diego, although specific details about degrees or fields of study are not provided for these two institutions.