Ann Marie Kerwin

Ann Marie Kerwin serves as the Americas Editor at WARC since July 2023, focusing on marketing effectiveness and providing insights for leading brands and agencies. Prior to this role, Ann Marie was the VP of Content at Insider Intelligence from April 2018 to June 2023, managing teams in eMarketer and Digital Health. Ann Marie's extensive experience in content strategy includes serving as Executive Editor and Content Strategist at eMarketer, overseeing a team of more than 100 analysts, and holding several editorial positions at Crain Communications and Advertising Age, where key contributions included launching a popular daily newsletter and directing research initiatives. Ann Marie began a career in journalism at Cowles Business Media and Editor & Publisher, laying a strong foundation in advertising reporting. Ann Marie earned a B.A. in Communications and Philosophy from the University of Scranton in 1988.