Deb Smith

Debra Smith is a seasoned Sales and Marketing Professional with extensive experience in driving growth and brand development within the industrial and commercial equipment sectors. Currently serving as Marketing Director at Washing Equipment Technologies since 2012, Debra has successfully implemented multifaceted marketing campaigns that significantly increased annual gross revenue and improved campaign ROI through data-driven insights. Prior roles include Operations Manager at Lifetouch National School Studios, where operational efficiencies were optimized, and KAM for Food Service & Retail at Pepsi Cola, where exemplary sales growth was achieved by fostering relationships with major retailers. Debra also held the position of KAM for National Accounts at Gillette, resulting in award-winning market share expansion and high client satisfaction rates. A graduate of the University of Tennessee, Knoxville, with a Bachelor's degree in Advertising, Debra combines strategic marketing acumen with a strong emphasis on client relationship building and operational excellence.