Wim Mathues

Wim Mathues serves as the Senior Vice President and Country Director for Benelux at Wasserman since June 2023 and has been involved with the company in various roles. Additionally, Wim has held significant positions at Decathlon and bwin, including leadership roles in European partnerships, digital marketing, and sponsorship management. Wim is an Advisory Board Member for John & Jane and Merkado and has contributed as a guest lecturer in e-commerce and sports marketing at various institutions, including UCLL Advanced Business Management and The Football Business Academy. With an educational background in Business Communication, Linguistics, and Economics from esteemed universities, Wim Mathues combines extensive experience in sports marketing with academic expertise.