Colleen O'Connor

Colleen O'Connor is a seasoned marketing professional with extensive experience in managing high-profile accounts and executing national retail activations. Currently serving as Associate Director at Wasserman, Colleen leads the MolsonCoors account. Previously, as Account Director at The Marketing Arm, Colleen managed brand accounts for notable companies including Quaker, Uber Eats, and Frito Lay, overseeing comprehensive marketing strategies, team leadership, and client relationship management. With a background in project management at RAPP and account executive roles at Moroch, Colleen exhibits a strong ability to drive marketing initiatives and improve operational efficiencies. Colleen holds a Bachelor of Business Administration in Marketing from Texas A&M University.