Wasserman
Dougal Christie is a seasoned professional in brand partnerships and commercial development within the sports industry. Currently serving as Senior Vice President of Global Partnerships at Wasserman since December 2019, Christie specializes in creating brand partnerships across global sports properties, including leading the Formula 1 sales operation. Prior roles include Commercial Director at The Ocean Race, where efforts focused on attracting commercial partners and expanding sustainability programs, and co-founder/partner at Gameplan Limited, a sponsorship and digital marketing agency. Christie's earlier experience includes roles as Commercial Director at Parallel Media Group and Global Business Development Manager at IMG, where a notable achievement was securing a historic $88 million title sponsorship for the WTA Tour. Christie's foundational education includes studies at the Institute of Digital Marketing, Oxford Brookes University, and Eton College.
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