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Rosey Ellum

Senior Digital Marketing Manager at WaterAid

Rosey Ellum has extensive work experience in the field of digital marketing and communications. Rosey started their career as a Sales Team Assistant at Amnesty International UK in 2011 and then went on to work as a Marketing Assistant at Friends of the Earth in 2013. Rosey then joined Womankind Worldwide as a Marketing Officer, where they were responsible for coordinating marketing activities, managing social media and email content, and planning online fundraising campaigns.

In 2015, Rosey took on the role of Acting Individual Giving Manager at Womankind Worldwide, where they managed a significant budget and line managed several team members. Rosey implemented direct marketing campaigns and managed the mid-year forecast.

From 2016 to 2020, Rosey worked as a Digital Manager at Stop Funding Hate, a human rights organization. In this role, they managed online communications, including social media, email, and website, and developed planning and strategy for the organization's effectiveness.

Rosey also worked at Unicef UK as a Digital Marketing Officer, where they focused on campaign management, paid social advertising, PPC, and website retargeting. Rosey was the lead for online donations and special projects like crowdfunding.

In 2017, Rosey joined Anthony Nolan as a Digital Acquisition Manager. Rosey later assumed the role of Acting Head of Digital Engagement, where they managed the Digital Engagement Team and led the organization's digital transformation program. Rosey also led the adoption of a new cookie policy.

Most recently, Rosey joined WaterAid in 2022 as a Senior Digital Marketing Manager.

Throughout their career, Rosey has demonstrated expertise in digital marketing, social media strategy, website management, campaign planning, and fundraising.

Rosey Ellum obtained a Master's degree in Development Studies from the University of Leeds from 2007 to 2008. Prior to that, they earned a Bachelor's degree in Sociology from Newcastle University, which they attended from 2004 to 2007. In addition to their academic qualifications, Rosey obtained a certification in First Aid in July 2015. The institution where they obtained this certification is not provided.

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