Laura Roehr

Laura Roehr is an experienced senior product manager with a strong background in collection development and strategic sourcing within the fashion industry. Currently serving as a Senior Product Manager at We Are Jolies, Laura Roehr oversees collection development, budget construction, sales analysis, and market competition analysis while managing a junior product manager. Previous roles include significant tenure at Etam, where responsibilities included leading collections for various apparel categories and managing a team of five, as well as extensive experience at BURTON of London, focusing on product development and supplier negotiation. Laura Roehr's career also includes positions at notable brands such as Christian Dior and Lancel, complemented by a strong academic foundation in marketing from prominent institutions such as Grenoble Ecole de Management and Tecnológico de Monterrey.