Eve Smith

Eve Smith currently serves as the Vice President of Audience Strategy at Moore, where responsibilities include spearheading initiatives within the Edge Direct Division. Previously, Eve Smith worked at Merkle from January 2013 to September 2025, achieving the position of Senior Director of Strategy while leading comprehensive fundraising transformation strategies that integrated omni-channel marketing efforts. Additional roles include Director of Digital Strategy at Common Knowledge and Director of Interactive Marketing at Easter Seals, where leadership spanned multiple digital campaigns and team management. Eve Smith's early career featured significant positions at organizations like the Benton Foundation and OPERA America, with a foundational education in Music Business Administration from Indiana State University. Notably, Eve Smith received the Merkle “Ground Breaker” Award for exceptional contributions to customer insight development.