Eddie Nelms is an accomplished professional with extensive experience in property branding, marketing, and strategic planning. Currently serving as a Board Member for WeAreWaterloo Business Improvement District since September 2021, Eddie previously held the role of Branding and Property Marketing Consultant at JLL from February 2020 to January 2023, where key contributions included enhancing brand strategies for clients in real estate development. As Founding Director for Wordsearch focusing on the US market from October 2011 to September 2019, Eddie managed a diverse portfolio of real estate clients. Prior roles include Strategic Planning Manager at illume Communications, Project Manager at BusinessLDN, and Assistant Project Manager at Sciame Construction. Early career experience includes serving as Planning, Policy and Design Coordinator for the Times Square Alliance. Eddie holds multiple degrees from Columbia University in City/Urban, Community and Regional Planning and Historic Preservation, as well as a Bachelor of Architecture from the University of Virginia.
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WeAreWaterloo Business Improvement District (BID)
WeAreWaterloo is a Business Improvement District (BID), voted for and supported by local businesses. A not-for-profit company governed by volunteers from the surrounding area, we’re here to help make Waterloo a happier and safer place to work, live and visit. Established in 2006, our work covers three key areas: enhancing the environment; celebrating and promoting Waterloo; and connecting and representing our stakeholders. Recent projects include: the Greenways initiative on Cornwall Road; subsidised and free recycling for 208 local businesses; the engagement of Waterloo’s first full-time neighbourhood security guard; partnerships with Vault Festival, the Waterloo Foodbank, Morley College and London South Bank University; and a feasibility study for the proposed Waterloo Walkway. We also run EmploySE1 and Lower Marsh Market, for whom we successfully implemented a timed closure on Lower Marsh in summer 2020. Want to know more? We’d love to chat. Get in touch with Natalie, Harrie or Alex at info@wearewaterloo.co.uk or find us across social media at @WeAreWaterlooUK. We look forward to hearing from you.