Kasturi Patra is the owner of Kasturi Patra, a company established in August 2022, focused on assisting B2B SaaS, MarTech, and HR Tech companies in attracting and converting customers through engaging and SEO-optimized content. With over three years of content creation experience, Kasturi has worked with brands such as Peak and Foundation Inc. Prior roles include Equity Research Analyst at Trefis, where responsibilities encompassed developing coverage on various sectors and analyzing performance data, and Business Analyst at GENPACT, focusing on financial and market environment analysis across multiple industries. Earlier experience includes positions as Marketing Associate at Grail Research and Marketing Analyst at Frost & Sullivan, where Kasturi conducted market research and provided insights into trends and strategies. Kasturi holds a Master's degree in Marketing from the Delhi School of Economics and a Master's degree in Applied Economics from Presidency University, Kolkata.
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