Sam Bradford-Smith is an accomplished professional with 25 years of experience in the media industry, currently serving as Executive Director, Global at WebMD since November 2020. Prior to this role, Sam held the position of Associate Media and Performance Director HCP at Havas Lynx Group from January 2020 to November 2020 and various roles including Account Director and Senior Account Manager at Four Health from March 2016 to January 2020. A holder of a Professional Certificate in Marketing from London Metropolitan University and a Bachelor's degree in History from the University of Hull, Sam Bradford-Smith possesses a strong background in media planning, buying, analysis, research, and strategy, specializing in the pharmaceutical sector with a global reach.
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