Alessandro Pelliciari

Marketing Technology Director at Webranking

Alessandro Pelliciari has a diverse work experience in the field of marketing technology and web development. Alessandro started as an Analyst Web Developer at Webranking in 2008 and eventually moved up to the position of Web Project Manager. As a manager, they were responsible for analyzing prospective projects, estimating effort and timelines, defining functional requirements, and liaising with clients. Alessandro also worked closely with a team of colleagues to ensure project success and monitored progress, quality, and costs. In 2015, Alessandro co-founded Quattroditre (4d3), where they served as the Head of Technology. Their role involved leading the design and development of the Deebase platform, which aimed to facilitate deliberation and opinion sharing. Alessandro returned to Webranking in 2015 as the Head of Innovation and later became the Marketing Technology Director. In this position, they oversaw the technological aspects of Webranking's digital marketing services, including innovation, web development/system integration, and digital analytics implementation. Alessandro focused on developing internal and external solutions to enhance the effectiveness and efficiency of digital marketing for clients.

Alessandro Pelliciari completed their education in the field of computer engineering. Alessandro first earned a Laurea Triennale degree from the Università degli Studi di Modena e Reggio Emilia from 2002 to 2005. Alessandro then pursued further education at the same university and obtained a Laurea Specialistica degree from 2005 to 2008. Afterward, in 2008, they attended the Albo Ingegneria Reggio Emilia but did not specify a specific field of study or degree name. Prior to their university education, Alessandro attended Liceo Scientifico R.Corso from 1997 to 2002.

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