Brendan Schmidt

Associate Brand Manager at Welch's

Brendan Schmidt, MBA, currently serves as an Associate Brand Manager at Welch's, overseeing Sparkling Juice and Spreads. Previous experience includes roles as a Data Specialist and Associate Brand Manager for Refrigerated Juice and Spreads at Welch's, where Brendan led projects through the Stage-Gate process and conducted business analytics for senior management. At Reckitt, Brendan worked as an Assistant Brand Manager for Mucinex Pediatrics, analyzing market data to enhance brand recognition and sales growth. Brendan's early career included positions in marketing and client relations at Comcast, Richard Allen Inc., and Drexel University. Educational credentials include an MBA in Marketing from Drexel University's LeBow College of Business and a Bachelor's degree in Marketing and Business Analytics.

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