Anniken Pedersen is an experienced brand manager with a significant background in the fashion industry. Currently serving as a Brand Manager at welcome since December 2020, Anniken previously held the same title at Wrangler from October 2019 to December 2020. Prior roles at Filippa K included Sales Representative, Store Manager, and Visual Merchandising Coordinator, showcasing versatility and a comprehensive understanding of retail. Anniken began the career as a Medarbeider and seller at Jeans & chlothes between 2007 and 2012. Educational qualifications include a Master of Business Administration in Leadership from Nord University (2018-2020) and a Bachelor's degree in Marketing and Sales Management from Oslo School of Management (2012-2015).
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