Max Amen

Max Amen is an accomplished professional with extensive leadership experience in the beauty and consumer goods industries. Currently serving as Managing Director for the UK & Ireland as well as Australia & New Zealand at Wella Company since October 2020, Amen previously held executive roles at Coty and Procter & Gamble. Notable achievements include managing the Professional Division at Coty for Australia & New Zealand and leading a global team at Procter & Gamble overseeing Sephora's commercial strategy across multiple regions. Amen's past roles encompass key positions in trade marketing, sales, and account management, contributing to significant brand growth and strategic revenue management. Amen holds an MBA from the University of Deusto and a diploma from NEOMA Business School.