Wells Enterprises
Craig Scheller is currently the National Accounts - Business Development Manager at Wells Enterprises, a position held since April 2024. Prior experience includes a role as National Account Executive at Bang Energy for a brief period, where selection was based on a strong background in distribution and strategic partnerships. As Senior Director of Customer Business Development at Revlon Inc., Scheller managed a team of seven with oversight of a $180 million budget and reported to the VP of the Drug Channel. Prior to that, at Sanofi, Scheller held the position of Group Director, overseeing sales for Walgreens and Rite Aid with a volume exceeding $220 million. Earlier career experience includes progressive roles at Chattem, Inc., and Revlon, with responsibilities in sales management and training. Craig Scheller holds a Bachelor of Science in Business and Psychology from the University of Pittsburgh.
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Wells Enterprises
Headquartered in Le Mars, Iowa, Wells Enterprises, Inc. is the largest privately held ice cream manufacturer in the United States. Founded in 1913 by Fred H. Wells and run by the Wells family for generations, the company is an independent operating company of the Ferrero Group, one of the global leaders in sweet packaged foods. We produce more than 900 ice cream and frozen novelties treats. Wells produces Blue Bunny® ice cream, frozen novelties and specialty frozen desserts along with the iconic Bomb Pop® brand. So much ice cream is produced in Le Mars by Wells that the city was designated as the Ice Cream Capital of the World® by the Iowa legislature! Blue Bunny branded items are distributed across the nation. Ice cream enthusiasts can find their favorite Blue Bunny products in grocery, convenience and club stores, on mobile vending trucks and in foodservice settings (such as educational institutions, hospitals and restaurants). The company’s corporate office and two ice cream plants are located in Le Mars. Our two other ice cream plants, one in Henderson, NV and the other in Dunkirk, NY help supply our frozen treats across the United States. Over 4,000 production, sales, office, and support personnel make up the Wells family. With its state-of-the-art production facilities the company is cited by many industry experts as one of the most technically advanced in the industry.