Whitney Gretz

Whitney Gretz serves as the VP of Digital Marketing at The Wendy's Company, leading global digital transformation initiatives to enhance customer experience. Prior to this role, Whitney held the position of Vice President & GM of Strategic Accounts at Braze, managing a cross-functional team for the company's top 20 enterprise accounts. Experience also includes serving as VP of Digital & Loyalty at Burger King, where oversight of a $55M budget and a team of over 15 was maintained, and as Senior Director of Loyalty & CRM at McDonald's, where Whitney expanded loyalty programs across multiple countries. Earlier roles at McKinsey & Company included Associate Partner, Engagement Manager, and Business Analyst, focusing on customer experience and digital transformation across various industries. Education consists of an MBA from Harvard Business School and a BA in Economics & Sociology from Northwestern University.