Sara Somma

Sara Somma is an experienced professional in the travel and marketing sectors, currently serving as Events Lead at WeRoad since July 2021, where responsibilities include leading a six-member team and managing inbound B2C sales with a focus on customer empathy and personalized solutions. Prior to this role, Sara was involved in marketing and business development at Golden Moments from January to April 2021, focusing on the Italian market and supporting B2B client relationships. Earlier experience includes a position as Junior Marketing Specialist at Gruppo De Bona, where Sara coordinated promotions and marketing activities. Educational qualifications include a Master's degree in Hospitality and Tourism Management from IULM University and a Bachelor's degree in Linguistic and Cultural Mediation from Università Ca' Foscari Venezia.