Alice Hayward

Alice Hayward is a seasoned marketing professional with over 20 years of experience in the field. Currently serving as the Senior Director of Marketing Strategy at West Academic since February 2013, Alice has a proven track record in strategic planning, product launches, market share growth, digital marketing, and brand management. Previous roles at Thomson Reuters, including Senior Marketer and Marketing Communications Editor, further established Alice's expertise in marketing and communications within the legal education sector. Known for exceptional communication skills, Alice excels at building relationships with internal and external partners, including Senior Leadership, and effectively manages budgets and vendor relationships.