Shane Chapman

Shane Chapman is an experienced professional in data strategy and commercial business management, currently serving as the Head of Data Strategy at West Coast Eagles since March 2006. In this role, Shane leads a dynamic team that focuses on various marketing opportunities, including sponsorship, hospitality and events, advertising, and digital media. Prior to this position, Shane worked as a Sales Executive for the Hyundai Hopman Cup from March 2003 to March 2006. Shane holds a degree in Business with a specialization in Marketing from Edith Cowan University, completed between 1996 and 2000.