Eric Kufel

Eric brings over two decades of executive leadership experience to West Marine and has a proven track record of delivering category-leading growth across a wide range of brands, business models, and industries. He most recently served as Executive Chairman of Leslie's, Inc., where he partnered with the team to transform Leslie's into the largest and most trusted omnichannel brand in the U.S. pool and spa care industry through significant investments in technology and core infrastructure.

Prior to his time at Leslie's, Eric served as the CEO of CorePower Yoga, building the company into the largest yoga studio operator in the U.S. He has also served as CEO of Van's Foods and Inventure Foods Inc. and began his career in various Brand Management positions at Kellogg's, The Coca-Cola Company and Henkel.

Eric took the helm at West Marine in August 2021. He is excited to build upon its category-leading position to become the leading tech-enabled platform for boating enthusiasts, providing unmatched product breadth, best-in-class value, expert knowledge, and superior convenience and service.


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