Christopher Wood

Christopher Wood has extensive experience in business intelligence, retail management, and merchandise operations. Currently serving as a Business Intelligence Analyst/Database Admin at West Music Company since January 2011, Christopher specializes in optimizing reporting systems and implementing business intelligence frameworks. Previous roles include Lead Merchandise Manager & Process Engineer, where Christopher streamlined retail operations for enhanced customer satisfaction, and Percussion Merchandise Manager, overseeing substantial sales in musical instruments. Prior experience encompasses Managing Director at Percussion Source, achieving significant profitability improvements, and Product Retail Director/Sales Floor Manager at West Music Company, managing various retail product categories. Christopher began the career as a Marketing Assistant at Yamaha Corporation of America. Christopher holds a Bachelor of Science in Music and Business Administration with a focus on Percussion from Indiana State University.