West Music Company
Christopher Wood has extensive experience in business intelligence, retail management, and merchandise operations. Currently serving as a Business Intelligence Analyst/Database Admin at West Music Company since January 2011, Christopher specializes in optimizing reporting systems and implementing business intelligence frameworks. Previous roles include Lead Merchandise Manager & Process Engineer, where Christopher streamlined retail operations for enhanced customer satisfaction, and Percussion Merchandise Manager, overseeing substantial sales in musical instruments. Prior experience encompasses Managing Director at Percussion Source, achieving significant profitability improvements, and Product Retail Director/Sales Floor Manager at West Music Company, managing various retail product categories. Christopher began the career as a Marketing Assistant at Yamaha Corporation of America. Christopher holds a Bachelor of Science in Music and Business Administration with a focus on Percussion from Indiana State University.
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West Music Company
Founded in 1941, West Music’s mission to "encourage people of all ages and abilities to: Play now. Play for life.” is at the root of its success and continued growth. West Music has several retail locations in eastern Iowa and one in western Illinois. Our brick and mortar retail locations specialize in pianos, guitars, drums and percussion, band and orchestra instruments, and print music. These locations also offers music instruction, repair and music therapy services. In addition to its retail locations, West Music publishes an annual catalog focused on music education products for the classroom. Paired with it's e-commerce presence, West Music continues to strive to provide the best possible music education experience for both educators and students nationwide. For more information, visit West Music online at www.westmusic.com or call 1-800-373-2000.