Ankur Chachan is an accomplished professional with extensive experience in business strategy, merchandising, and planning. Currently serving as the Head of Business Strategy, Merchandising & Planning at Zudio, a venture of Trent Ltd since December 2013, Ankur has been pivotal in scaling the business for growth. Previously held roles include Deputy Head of Merchandising & Planning at Zudio, where Ankur was responsible for establishing and leading the entire merchandising function, and Executive Assistant to the Managing Director, focusing on business planning and strategic implementation. Prior experience at Planet M Retail Ltd included significant contributions as Category Manager and Assistant Manager for New Category Development, notably launching a successful toys category. Ankur holds an MBA in Marketing from IBS Hyderabad and completed an MDP in Organizational Leadership at the Indian Institute of Management, Indore. Achievements include receiving the Employee of the Year Award in 2012-13 for innovative category introduction.