María Camila Hoyos

María Camila Hoyos is an experienced marketing and public relations professional with a strong background in strategy and execution across various Latin American markets. At WeWork, María Camila served as Head of Marketing & PR for Mexico and South LATAM, overseeing branding, PR, social media, and marketing initiatives to drive growth. Prior to this role, María Camila was PR Director for South & Central America, leading communication strategies and brand presence. At Grupo Babel, María Camila excelled in public relations and crisis management, while previous roles included leading marketing strategies for Samsung Colombia and managing influencer strategies for MullenLowe Group. María Camila holds a Master's degree in Digital Marketing and E-Commerce from EAE Business School and a specialty in Organizational Communication from Universidad de La Sabana.