Rebecca Silver

Rebecca Silver is an accomplished marketing professional with extensive experience in CRM marketing strategy and audience segmentation. Currently serving as the CRM Marketing Strategy Senior Lead at WeWork, Rebecca collaborates with cross-functional teams to enhance data quality and implement new marketing channels. Previous roles include Senior Category Specialist at Walmart eCommerce, where Rebecca developed SEO-optimized strategies and led a team of category specialists, and Recruiting Coordinator at Zocdoc, managing the interview scheduling process across multiple locations. Rebecca's early career involved various research assistant positions, contributing to the fields of psychology and marketing. Educational credentials include a Bachelor's Degree in Psychology from the University of Pennsylvania and a Bachelor of Arts in Psychology from The Hebrew University of Jerusalem.