Liz Dalton

Manager Pricing Analytics at Whataburger

Liz Dalton is an experienced professional in sports management and analytics, currently serving as the Manager of Pricing Analytics at Whataburger since July 2022. Liz has held significant positions such as Vice President of College Sports at Snodgrass Partners, Inc. since 2018, and Managing Director of Competition & Player Affairs at the NWSL from December 2018 to August 2023. Previously, Liz was the Director of Athletics at St. Mary's University from 2013 to 2018, and served as Deputy Athletics Director at The University of Texas at San Antonio from 2000 to 2013. Liz began a career in athletics as a Football Administrator at the University of Notre Dame from 1997 to 2000, and was also a Field Director at the 12th Man Foundation for a year before that. Early in the career, Liz worked as a Football Operations Assistant at Texas A&M University from 1991 to 1996. Educationally, Liz earned a Master of Science in Kinesiology and Exercise Science from Texas A&M University in 1992, following a Bachelor of Science in the same field in 1990.

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