Martin's career began in 1989 as an in-house copywriter for Disney and has since gone on to found Swirl - a successful advertising, marketing, and brand agency. Throughout his career, Martin’s goal has been to create an environment where talent, experience and capability could mix more successfully than they had at traditional agencies. Martin’s marketing and entrepreneurial experience are rivaled only by his love of automotive racing. Martin brings this unique combination of branding and automotive market expertise to Wheelwell.