Michael Salvo is the Founder of Whitecap SEO, a digital marketing agency focused on generating targeted traffic for multi-million dollar ecommerce brands. Prior to founding Whitecap SEO, Michael worked as a Search Marketing Coordinator & Affiliate Manager at Custom Ink, where Michael was responsible for driving the natural search channel and measuring key online business metrics using tools like CoreMetrics and Google Analytics. Michael's education background includes Northeastern University.
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