Bob Hoogewind

Managing Director Whooz at Whooz

Bob Hoogewind currently serves as Managing Director at Whooz since January 2024 and at GeoMarktprofiel since July 2020, where the focus is on providing reliable national segmentation data and analyses to help organizations make informed, data-driven decisions. Previously, Bob held the position of Manager Marketing & Product Development at EDM from January 2015 to January 2024, specializing in enhancing customer data returns through intelligent solutions in data quality and insights. Additionally, experience includes serving as Marketing Manager at Bisnode Nederland from February 2007 to January 2024, where the emphasis was on data intelligence and business insights. Bob's earlier roles include Manager Corporate & Marketing Communication and Product Manager CRM at Wegener DM, and positions at Wegener Direct Marketing and Geo-Marktprofiel BV, starting as a Database Marketing Analyst. Educational qualifications include a Drs. degree in Applied Communication Sciences from the University of Twente and studies at HEAO Enschede.

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