Ruth Bastedo is an accomplished professional with extensive experience in business consulting and strategy. Currently serving as VP, Senior Business Consultant at William Thomas Digital, Ruth has held several key positions, including Group Director of Strategy and Senior Consultant in Customer Experience. Ruth is also the Principal at Bastedo Strategy and Communications Inc. and has contributed as a Senior Consultant at Magnet.today. Prior to these roles, Ruth served as SVP of Corporate Development at Gravity Partners Ltd and as a Senior Associate at Proof.