Adam Fitzjohn

Adam Fitzjohn is an experienced data and analytics professional with a career spanning over eight years in various managerial roles. Currently serving as Data and Analytics Manager at Wilmington plc since May 2021, Adam has successfully driven campaign strategies and managed digital transformation projects. Previous positions include Database and Analytics Manager at Mitchells & Butlers PLC, where a notable increase in Christmas bookings was achieved, and Data Analysis Manager at Philip Morris International, enhancing user experience metrics significantly. Adam's extensive background encompasses roles in CRM, marketing analytics, and insight analysis across multiple industries, contributing to improved business strategies and customer engagement. Adam holds a BSc in Psychology from Teesside University.