Alexa D'Acquisto

Brand Manager at Wilson Daniels

Alexa D'Acquisto is a Brand Manager at Wilson Daniels. Alexa has been with the company since June 2012 and has developed, implemented and communicated brand marketing objectives, strategies, programs and tactics for all assigned wine brands. This includes working with volumetric and allocated producers like Familia Torres and Familia Torres Properties (Spain), RouteStock and Arista Winery (Napa Valley and Russian River Valley), Kumeu River and Frenzy (New Zealand), Feudo Montoni, Maeli and Venissa (Italy). Alexa also manages winery partner relationships and communications. Alexa has built financial models, pricing strategies and trade marketing programs to deliver winery partner and Wilson Daniels profitability.

Prior to joining Wilson Daniels, Alexa was with the American Diabetes Association where they served as Co-Chair of the Champions Celebration Committee for the Napa Tour de Cure. In this role, they were responsible for the planning and execution of the event, which included but was not limited to event logistics, contracts and permits, vendor booking, procurement of supplies, volunteer recruitment and coordination (150+ volunteers), and post-event activities.

Alexa D'Acquisto has a Bachelor's degree in Fine and Studio Arts from California State University, Chico. Alexa is also certified from the Society of Wine Educators in Certified Specialist of Spirits and Certified Specialist of Wine.

Their manager is Scott Ehrlich, VP, Marketing and Brand Management. They are on a team with Alban de Brosses - Senior Brand Manager, Vanessa Rahn - Junior Brand Manager, and Ken Prosser - Graphic Designer.

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Timeline

  • Brand Manager

    June, 2012 - present

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