Reinel Adajar

Reinel Adajar has a diverse work experience in product marketing, brand management, and press relations. They started their career at Digidesign, where they worked in press and artist relations from 2003 to 2007. They then transitioned into the wine industry, starting as a brand manager at The Wine Group from 2008 to 2013, where they managed well-known wine brands. After that, they joined Anchor Brewers and Distillers, LLC as a brand manager, where they launched a successful media and experiential campaign for Anchor Steam. In 2015, they joined Wente Vineyards as a senior brand manager, overseeing brand strategy and innovation. They later became the senior innovation manager, leading strategic projects until 2020. From 2020 to 2022, they served as a senior product marketing manager at eHealth, Inc., before joining DoorDash as a product marketing manager in 2022. Most recently, in 2023, they became the director of product marketing and branding at Wine.com.

Reinel Adajar holds an M.B.A. in Entrepreneurship from California State University - East Bay and a B.S. in Marketing from San Francisco State University, Lam Family College of Business.