Wisconsin Distributors
Michael Trudgeon is a seasoned professional with extensive experience in management, human resources, law, and development. Currently serving as the Merchandising Manager at Wisconsin Distributors since May 2018, Michael has previously held significant roles including Senior Human Resources Specialist/Training Manager at JCPenney, Vice President of Development at The Federal Group, Inc., and Director of Gift Planning at the American Lung Association of the Upper Midwest. Additional experience includes practicing law at Trudgeon Law Office, managing planned giving at the American Red Cross, and directing development operations at Marquette University's School of Dentistry. Michael holds a J.D. from Marquette University Law School and a degree from Marquette University, contributing to a well-rounded background in both legal and non-profit sectors.
Wisconsin Distributors
Wisconsin Distributors serves 30 counties in Southern Wisconsin with 2 warehouses located in Sun Prairie and Appleton. The McCormick Family started in Spring Green, WI in 1986 purchasing McCarville Distributing of Spring Green and Mergen Wholesale in Prairie Du Chien. In 2000, they established a majority interest in Wisconsin Distributors. In 2002 Wisconsin Distributors built a new warehouse based in Sun Prairie, where we are headquartered at. In 2006, Wisconsin Distributors purchased Tri-County Distributors in Appleton. In 2017 Wisconsin Distributors purchased River City Distributing of Watertown growing their footprint to 30 counties. With the acquisition of River City, Wisconsin Distributors added several of the finest craft and import breweries to their portfolio. We distribute domestic, craft and import beers along with craft soda. Some of our most popular brands include Bud Light, New Belgium, Goose Island, Wisconsin Brewing Company, One Barrel Brewing Company, O’So Brewing Company, Door County Brewing Company, Tyranena, Bear Republic, Potosi Brewing Company, Stella Artois, Krombacher, Abita, Mobcraft, D&V International, Vintage Brewing Company, Spaten, Labatt. Our vision is to become a leading beverage distributor. This means that we not only lead in the products we supply and territories we serve, but also with our values, commitment to service and how we do business every day. We strive for a culture built around creative problem-solving, integrity and service. We are committed to long-term relationships with our employees, suppliers, retailers, and consumers and will not compromise these relationships for short-term gains. Ultimately, all of our actions center around adding value for our customers. We are passionate about living this vision daily to ensure we are in this great business for generations to come.