Kevin Planovsky

Strategic Advisor & Investor at Wise Assistant

Kevin Planovsky is a seasoned marketing professional with extensive experience in driving growth and strategy across various companies. As Principal & Head of Growth at Croud since 2009, Kevin has successfully facilitated the integration of the Vert business into Croud's global operations while focusing on substantial growth in the US market. Kevin co-founded Vert, which connects Fortune-1000 brands with skilled marketers for impactful advertising solutions. Additionally, Kevin serves as an investor and brand marketing advisor for Gently Soap, and as a strategic advisor for Wise Assistant. Previous roles include co-founding Offbeat Media Group, contributing to Forbes, and participating in the Mobile Atlanta Initiative. Kevin's career began with marketing management at Zipcar and account management roles at nurun and ant farm interactive after earning an ABJ in Advertising from The University of Georgia.

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Atlanta, United States

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Wise Assistant

Wise Assistant connects local businesses with influencers and community marketers to launch, manage, track, and report on local marketing campaigns. WitWay is an ecosystem intelligence and multi-channel marketing platform for multi-location businesses and marketing agencies. Our first product, Wise Assistant, is a matchmaking AI assistant that connects businesses with influencers in their community for marketing campaigns to drive awareness and sales. Wise Assistant automates finding influencers, negotiating rates, scheduling in-store visits, capturing content, and reporting on content performance. The platform connects business owners and pre-vetted freelancers with specialized marketing skills across campaign management, event planning, advertising, email marketing, and more for complex campaigns.