Marketing and Brand Management

The Marketing and Brand Management team at Wish is responsible for developing and executing strategies that enhance brand visibility and consumer trust while ensuring compliance with legal and operational standards. This team collaborates across various disciplines, including content moderation, brand protection, and performance marketing, to create engaging campaigns that resonate with customers and drive sales, all while maintaining a reliable and safe marketplace. They play a key role in merchant compliance and customer success, ensuring that both merchants and consumers have a positive experience on the platform.