Wistia
Genevieve Alas is an experienced marketing professional with a focus on demand generation, having held various managerial roles across multiple companies. At Wistia, from September 2024 to March 2025, Genevieve served as Senior Demand Generation Manager and previously held the position of Demand Generation Manager. Prior to Wistia, Genevieve worked at Stavvy, orchestrating comprehensive go-to-market initiatives and managing a $650,000 annual budget. At Aisera, responsibilities included scheduling and executing campaigns while overseeing third-party SDR vendors. Genevieve began a career in demand generation at SalesAction, devising marketing campaigns and strategies, and contributed to Clear Channel Outdoor as a Marketing Manager and Lead. Genevieve holds a Bachelor of Science in Business Administration with a concentration in Marketing from the University of Mary Washington.
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Wistia
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Wistia is your friendly neighborhood video-software company. They help businesses add their videos to the web, track their performance, and build and engage with their audiences in meaningful ways. Or as they like to say, they are making business more human, one video at a time.