Roberto Freato

Chief Technology Officer (cto) at Witailer, a Retex brand

Roberto Freato serves as the Chief Technology Officer at Retex, where a strong focus on integrating artificial intelligence into operations enhances efficiency and profitability. Freato also holds the position of Chief Technology Officer at Witailer, a company co-founded by former Amazon Italy executives, now part of the Retex Group. As an equity partner in ReStore, Freato is invested in its growth and market consolidation in the eCommerce sector. Freato's extensive experience includes roles at Microsoft as a Most Valuable Professional for Azure and contributions to various educational and publishing efforts as a technical author and trainer. A co-founder of DotNetLombardia, Freato has been active in organizing technology-related events since 2010. Educational credentials include a Master's and Bachelor's degree in IT Engineering from Politecnico di Milano.

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